A mix of motivation, strength and resilience. This is what I feel each and every time I watch Johnnie Walker’s 2014 #KeepWalkingLebanon campaign. What an inspiring campaign for all the Lebanese citizens! It’s the story of a flame rooted in the ground that keeps burning in the face of all the storms trying to take over the cedars land. […]
Nestle wants to encourage women to check their breast more often to prevent breast cancer. So they placed a camera into a woman’s bra to spot sneaky eye contacts. The concept is really nice but, the execution could’ve been better.
Waiting for a pedestrian traffic light is all about fighting the temptation to cross while it’s still red. Smart and BBDO Germany came up with a solution to make the wait more entertaining…
I stumbled upon a Leo Burnett + McDonald’s ad celebrating the latest award they received at Cannes for the Creative Marketer of the Year. The visual entitled ‘Fryworks’ shows fireworks made of McDonald’s fries. It directly reminded me of a Barilla new year ad I posted on my Facebook page some time ago! The resemblance is striking. […]