In its invitation it sent for its March 2012 conference, Apple said: “We have something you really need to see and touch”. As usual, they never announce what they are going to launch in their conferences and therefore the only thing i could do was trying to analyze this sentence and here is what I came up with based on the rumors circulating on the web: “See” relates to a new Apple TV and “Touch” would relate to a new iPad. And, indeed, I was right 🙂
The New Apple TV:
Supports 1080p videos
Access iTunes and PhotoStream via iCloud.
New user interface (but not yet “iOS style” display).
Access to third party applications is made easier.
“That’s the new Apple TV and we think you’re going to love it.” ended Eddy Cue.
It will be available on March 16th for $99 and pre-order starts now.
The New iPad:
Retina Display: 2048 x 1536 display with 3.1 million pixels. “The most ever in a mobile device.” said Phil Schiller who also stated that “Until you see it you can’t understand how amazing it is.”. Supported by an A5X processor meaning quad-core graphics!
iSight Camera: 5-megapixel backside illuminated sensor on the back, 5-element lens, IR filter, and ISP built into the A5X chip.
1080p video recording: HD filming with a stabilization software which seems to bring important improvements to footage according to people who watched the demo at the conference.
Voice Dictation: Same as the one available on iPhone but, to the deception of a lot of fans, Siri is not available on this new device yet.
4G LTE: This is the latest mobile internet connection which is about 10 times faster than 3G. In the US, it will be available on contract with Verizon, Rogers, Bell, Telus and AT&T will be the LTE parnters but, there are various bands of LTE, meaning that you will need different devices for different mobile providers. On the other side, 3G is now world-ready so it now works with any provider anywhere in the world: “Whichever one you pick you can roam anywhere around the world.”.
Battery Life: It’s still the same battery life as the one on iPad 2 meaning 10 hours but it supports 9 hours on 4G LTE while the old one supported 9 hours for 3G.
Depth: 9.44mm (thicker than the 8.8mm of the iPad 2) – Weight 1.4lbs (Heavier than the 1.33 pounds of the iPad 2)
Price: $499 for 16GB, $599 for 32GB and $699 for 64GB (WiFi) / $629 for 16GB, $729 for 32GB and $829 for 64GB (WiFi + 4G).
It will be available on March 16th and pre order starts now.
Updated Guitar Band and iMovie iPad apps and introducing iPhoto on iPad.
P.S 1: The name of the new tablet is indeed “The New iPad” and not “iPad 3”
P.S 2: Tim Cook announced at the beginning of the conference the release of iOS 5.1. If you have an iPhone 4S you should be happy about this because it will improve battery life and add a 2G/3G toggle button in the settings 🙂
Once again, Apple didn’t introduce completely new version of products but released improved versions of existing products as they did with the iPhone 4S. Personally, I think it’s not bad because we should be realistic: Apple release new versions of products every year so we can’t always expect revolutionary changes.
What do you think? Are you disappointed? Were you expecting something else?