MINI Mexico decided to launch an awareness campaign targeting Mexican women to refrain them from applying make up while driving. They placed airbags behind soap dispensers in women’s restrooms and I let you imagine what happens when someone get in to put some make up.

The idea is fun but may be extremely dangerous because an airbag explosion out of nowhere will definitely make someone blench. Here are the two top comments (to date) on the video:

“It’s all fun and games until a girl sticks an eyeliner into her eyeball because of the airbag colliding with her arm.” – Andre Stratmann.

“very funny, until someone have a heart attack. Good idea, but I didn’t like it” – Fernando Nishijima.