To promote the new CR-V 1.6 Diesel, Honda decided they should focus on its efficient fuel consumption features. The car manufacturer claims it is making the impossible possible with their engine that uses less fuel for more driving miles. In their latest ad, they use the anamorphic technique to create visual illusions to make impossible […]
To celebrate the 50th anniversary of its famous 911 model, Porsche brought together the 7 generations of the car itself and created a symphony with the sound of their engines. Who wouldn’t enjoy listening to the “Happy Birthday” tune coming out of Porsche engines? I am sure car lovers and specially actual or previous owners […]
Audi just launched eKurzinfo (e-short info in English), a mobile app to replace your car owner’s manual that usually remains untouched somewhere in your car. And here you would wonder: Why invest in improving something we barely use? Well, because we don’t use the manual for the only reason that it’s bulky and are never […]
Leo Burnett just released their latest spot for the British Department for Transport’s: #PubLooShocker. Part of the THINK! campaign that fights drunk driving in the UK, this ad may look like a real prank but according to Metro (British Newspaper) the people you see in the video are actors. While you may think that this […]
After introducing live cams in one of their kitchen, Domino’s Pizza introduced the DomiCopter: A drone that brings the concept of deliveries to new heights. How useful is this? Is it faster? In which weather conditions? Will it be commercialized at some point in time? There are still many constraints that outbalance the potential benefits […]
MINI Mexico decided to launch an awareness campaign targeting Mexican women to refrain them from applying make up while driving. They placed airbags behind soap dispensers in women’s restrooms and I let you imagine what happens when someone get in to put some make up. The idea is fun but may be extremely dangerous because […]
After the The Shoulder Poke by Volkswagen Side Assist, it’s time to take a look to three creative moves by the famous german car manufacturer in using YouTube pre-roll ads. Volkswagen New Beetle Automatic Skip Ad: You know this moment when you want to watch a YouTube video but you need to watch an ad before and […]
You all know the classic shoulder poke joke, when you tap someone’s opposite shoulder and act as if it wasn’t you. Well, Volkswagen Spain used this joke to promote the efficiency of their Side Assist cars feature. The Side Assist feature consist of a flash light on the car’s side mirrors that blinks when you […]
In their latest campaign for the Clio model, Renault UK decided to let test drivers live a sexy French experience in the UK: Unsuspecting guys and girls were invited by a salesman to test drive the new car and it all starts when they are asked to try the “Va Va Voom” button available on […]
Few days ago, Nissan Lebanon launched its latest campaign entitled “Suggest An Arrest”. On March 2nd 2013, the “Nissan Police” squad raided Uruguay street popular for its bars and nightlife activity to bust suspected drunk drivers. They randomly spotted suspects in bars, made them go through funny drinking tests (Dancing Gangnam style following a straight […]
The JR Express 