Beer Friendship Tests

It all started with Heinken (Italy) in October 2009, when the famous beer company teamed with many girlfriends, bosses and professors to push their boyfriends, employees and students to watch a classic music concert on the night of the Champions League game opposing Real Madrid and AC Milan. It is only 15 minutes after the […]

Roads for Life - The Talal Kassem Fund for Post Accident Care

Talal Kassem, a 17 years old boy, paid with his life the price of crossing the street. He was hit by a car on his way to school on October 19th, 2010 in Beirut. After this tragic event, Talal’s family undertook many initiatives to improve citizens’ safety on the Lebanese roads with the support of […]