Fireworks Inspired Ad - Leo Brunett and McDonald's

I stumbled upon a Leo Burnett + McDonald’s ad celebrating the latest award they received at Cannes for the Creative Marketer of the Year. The visual entitled ‘Fryworks’ shows fireworks made of McDonald’s fries. It directly reminded me of a Barilla new year ad I posted on my Facebook page some time ago! The resemblance is striking. […]

Human Meat Butcher

I just stumbled upon this interesting 2012 campaign and thought it would be interesting to share it with you. For the launch of their horror video game, Resident Evil 6, Capcom opened the first human meat butcher shop in East London. Artist Sharon Baker is the person behind the execution of this creative street marketing […]

Allainz Exotica

I was checking out a series of Allianz Life Insurance ads and was struck by the similarity with Exotica’s Mothers Day ads campaign. Exotica is a Lebanese flower specialist and they launched in 2008 a successful campaign for Mother’s day entitled “For the good and the bad, thank you Mom”. After the local community expressed […]

Buzz / Mello Yello

CREDITS TO: BEIRUT/NTSC It seems like the Buzz Energy Drink campaign was inspired by the Mello Yello “Smooth” ads… . . I know some of you may want to know which agency is behind the Buzz campaign: It seems that there are no agencies involved, the campaign was “created” by freelance creative director Nathalie Masri.

The Future Is Ours

.“The future excites me so much, that is why I made this video. We need to be inspired by the immense possibilities of the future and work extremely hard to achieve them. We can do it, we just have to commit. ” Michael Marrantz. Visually beautiful, quiet inspirational and generating optimism, this is a video […]

Digital Nativity Excentric

Since Christmas is approaching here is an ad I’d like to share with you! Excentric is a Portuguese company offering digital solutions for businesses with a focus on the relationship between a brand/company and its consumers/clients. Few days ago, they posted their latest Ad on YouTube: The Digital Story of the Nativity. This video is […]

Steve Jobs Jonhatan Mak

On October 5th the world of technology lost a great innovator and visionary: Steve Jobs. And being an Apple and Pixar fan, I would like to pay a tribute to this great man. Since the death of Jobs I’ve seen a lot of creative works done as a tribute to Jobs and I thought that […]

The JR Express Featured Image

Most of you noticed that it’s been a long time I didn’t post anything on my blog and some of you even complained about that. Well, dear readers, I was offline because I was “renovating” the blog. Today, ExpressJR is back with a new name and an improved design ! A new name: The JR […]