Three girls meet in the streets of Paris with one goal in mind: Raising money for male’s cancers like the testicular and the prostate ones. 10 Euros are donated each time they grab a man’s balls. And guess what? This is all sponsored by Handy a hand gel manufacturer as part of a CSR campaign. […]
MINI Mexico decided to launch an awareness campaign targeting Mexican women to refrain them from applying make up while driving. They placed airbags behind soap dispensers in women’s restrooms and I let you imagine what happens when someone get in to put some make up. The idea is fun but may be extremely dangerous because […]
To celebrate Mother’s Day 2013, Twitter just published a funny public service announcement video pushing their users to call their mom for the occasion rather than dropping them a tweet. In today’s connected world, a social network producing a video asking people to disconnect sometimes and have more personal communication with their entourage maybe considered […]
The JR Express 