The Dancing Traffic Light - Smart

Waiting for a pedestrian traffic light is all about fighting the temptation to cross while it’s still red. Smart and BBDO Germany came up with a solution to make the wait more entertaining…

To promote their latest Motion Sync vacuum cleaner, Samsung Home Appliances focused on the product’s smoothness in movement. A (cute) baby plays the sherif and chases Motion Sync after it had “rudely” woke him up. Entertainment, cuteness and babies are great ingredients to make a video buzz and I guess that’s what Samsung is counting […]

Daft Punk Random Access Memories

The so-awaited new Daft Punk music album Random Access Memories is expected to be released on May 21st 2013. The album features 13 new tracks including Get Lucky (Feat. Pharell Williams) that is already available and is one of the music hits of the moments. You can now listen to all the tracks in a […]

Twitter Follower IRL Gaillard

The famous French humorist Remi Gaillard known for his amazing pranks released his latest video as a campaign to promote his twitter account @nqtv. Gaillard wears a Twitter blue bird costume and starts following random people on the streets. He even followed two police agents. What if people could “follow” you in real life? Watch […]

Wezank Animation Videos

Wezank is a new project created by two Lebanese people: Maya Zankoul and Toni Yammine. It is a great way to visually explain your ideas through simple and fun animation videos. Wezank: Website – Facebook – Twitter – YouTube How It Works? The process consist of six steps that can be found on Wezank.com. Ideation: […]

After the famous ‘Gangnam Style’ song, the korean artist PSY releases his new song entitled ‘Gentleman’. It seems like this time the focus was more about making a viral hit which led to an over-ridiculous video clip in which the artist is trying too hard to do something funny. In terms of music, the new […]

Oreo Kit Kat Tic Tac Toe

When Laura Ellen tweeted on March 11th that her love for chocolate made her follow both Oreo and Kit Kat on Twitter she didn’t know that this would lead to some in interesting real-time marketing moves from both brands. https://twitter.com/Laura_ellenxx/statuses/311229211274797059 This tweet inspired Kit Kat to make the first move by challenging Oreo on a […]

Beer Friendship Tests

It all started with Heinken (Italy) in October 2009, when the famous beer company teamed with many girlfriends, bosses and professors to push their boyfriends, employees and students to watch a classic music concert on the night of the Champions League game opposing Real Madrid and AC Milan. It is only 15 minutes after the […]

Paperman disney short

Paperman is an animated love story amazingly brought to us by Disney. Quoting Alice Vincent in her article in The Telegraph: “The six minute film has a charming storyline and a quaint 1940s New York setting, but it was the innovative illustrated look of the computer generated film which made Paperman stand out.” An amazing […]

Anthony Touma

I do post about music very rarely but I often write about Lebanese talents! Anthony Touma, a young Lebanese (Born in 1992) singer, is now part of the French version of the famous TV show The Voice. On February 2nd, he impressed the Jury with his great performance of Billie Jean, Michael Jackson’s song. Anthony […]