First Snog First Kiss Parody

You have most probably watched or seen on your timeline the First Kiss video. That experience for which they get a bunch of people who don’t know each other, assign couples and ask them to kiss for the first time. For some reason this video is going viral but, I personally don’t see anything very […]

Enjoy Your Privacy - Norton

To promote its new mobile security software, Norton is presenting seven fictional characters, letting the public hack into those people’s phones and access texts, e-mails, pictures and bank statements. Leo Burnett Chicago, the agency behind this great idea, has developed a creative multi-screen experience: It all starts by going to enjoyyourprivacy.com on desktop then mobile, […]

LG Optimus G Feature

I had the chance to collaborate with LG for the launch of their smartphone LG Optimus G. They were kind enough to offer me the phone so I can try it, review it here on The JR Express and be part of a panel during an event in Beirut on May 30th 2013. I selected […]

Renault Va Va Voom

In their latest campaign for the Clio model, Renault UK decided to let test drivers live a sexy French experience in the UK: Unsuspecting guys and girls were invited by a salesman to test drive the new car and it all starts when they are asked to try the “Va Va Voom” button available on […]