There Are Two Kinds Of People - Zomato

Zomato just released a quite creative campaign but there is something they could’ve done better!

Mea New Menu

My latest Middle East Airlines flight from Beirut to London turned out to be much more interesting than expected: The Lebanese airline just released a brand new design for their inflight menu! You may wonder why a new plane menu would make a flight more exciting. Well, MEA is maybe not the best airline in […]

DomiCopter

After introducing live cams in one of their kitchen, Domino’s Pizza introduced the DomiCopter: A drone that brings the concept of deliveries to new heights. How useful is this? Is it faster? In which weather conditions? Will it be commercialized at some point in time? There are still many constraints that outbalance the potential benefits […]

Dominos Live

Domino’s Pizza installed five camera’s in one of their kitchen in Salt Lake City that would allow customers to watch their order being made. The live stream is available 12 hours a day, from 11AM till 11PM (local time), on dominoslive.com. Customers can switch from a camera to another to check the whole cooking process […]

ArabNet Beirut 2013

In a session entitled Research And Case Studies in Social Media, ArabNet brought together representatives from four different regional social media agencies to present case studies resulting from their works with their clients. Here is what we have to keep in mind from those presentations: . Fadi Khater (Netizency) and Fadi Malas (Just Falafel) In […]

Oreo: Cookie or cream? Which part is the best? An Oreo lover would definitely know this debate and probably been part of it at least once! . The latest Oreo campaign is all based on the “Cookie Or Cream” creative idea and, It all started last week, when they launched their “Whisper Fight” commercial during […]