Beldent, a chewing gum brand, ran a social experiment in October 2013 at the Museum of Contemporary Art of Buenos Aires. The public faced sets of identical twins. There was always one chewing a Beldent gum and the other wasn’t chewing at all. People were asked to answer questions about social status like “Which one […]
Men live in an (illusionary) world in which girls don’t poop or fart! PooPouri released few weeks ago an ad that gives another version of the girls’ poop myth. PooPouri is a great innovative product to fight bad toilet smells, it is so cool I’m sure most you would think the ad is a joke. […]
Why Does McDonald’s Burgers Look Different In Ads Than In Store? The answer is brought to you in the video below by Hope Bagozzi, Director of Marketing at McDonald’s Canada. This is part of an interesting PR approach by the famous fast food chain entitled Your Questions through which anyone can send a question to […]
Most of the people living in Lebanon for the past month or actively linked to Zaatar W Zeit on Facebook or Twitter heard about the Missing Z campaign of one of my favorite restaurant: Zaatar W Zeit. For those who didn’t hear about the campaign here is a brief summary: One day, we learn form […]
It’s been a long time I didn’t post anything due to a lot of major reasons and I apologize for that. Today, I’m back with a post about the Digital Conference organized by the IAA (International Advertising Association) Lebanon Chapter on April 28th, 2011 at Monroe Hotel – Beirut. This is the last event organized […]
Every year, Google do jokes on April 1st known for being April Fool’s Day. This year, Google did 2 jokes or at least I heard about two of them. The first one concerns Gmail Motion and the second one concern the Auto-completer job at Google. Google announced its new product: Gmail Motion. Considering the mouse […]
Very funny commercial for Nolan Cheese (Cheddar): A very strong cheese. Very interesting and creative way to represent the strength of this cheddar.
The JR Express 