Yekaterinburg is the fourth biggest Russian city in terms of population and it has a very poor quality of roads. Citizens and local media often complain about road holes but it has never shown efficiency. Ura.ru a local website decided to push it further and got street art artists to paint the faces of the governor, the mayor and the vice mayor of the city on three different potholes. A campaign that turned out to be efficient, getting politicians to actually solve that issue.
Yesterday, June 15th, I had my graduation ceremony. I graduated from the American University of Beirut with a Bachelor in Business Administration (Concentration Marketing) and a Diploma in Media Communication. A part from all the amazing graduation emotions and celebrations, I got a really cool gift from “someone” special: Red Bull. As soon as I […]
Northwestern university in Qatar published the findings of a survey about media use in the Arab world. It was conducted with around 10,000 respondents from Lebanon, Qatar, Egypt, United Arab Emirates, Tunisia, Bahrain, Saudi Arabia and Jordan. You can check all the information about this survey, its methodology and the text documents on http://menamediasurvey.northwestern.edu. You may […]
When Laura Ellen tweeted on March 11th that her love for chocolate made her follow both Oreo and Kit Kat on Twitter she didn’t know that this would lead to some in interesting real-time marketing moves from both brands. https://twitter.com/Laura_ellenxx/statuses/311229211274797059 This tweet inspired Kit Kat to make the first move by challenging Oreo on a […]
Today, September 19th 2012, The JR Express celebrates its second anniversary ! During this second year, there were n major changes on The JR Express but I should say that the posts quality improved a lot in terms of writing, topics, multimedia etc. I would like to thank my regular readers and supporters who, through […]
Those four robots can only solve their problems through Dubstep. Those of you who, like myself, love dubstep and animation, you’ll enjoy this short video 🙂 A 3D animation movie by Fluxel media to watch in HD Full Screen. .
Here is a short video or kind of report I did as a final project for my Digital Media Literacy course at university. It tackles the issue of media censorship in Lebanon and how the web can be used to overcome it. Here is the list of some ideas covered in the report: • Arab […]
During the year 2011 a lot of middle-eastern countries witnessed huge changes on the political, economical and sociocultural level and all those changes are the result of the “Arab Spring Revolutions”. Even in Iran, citizens opposing the regime tried to start an Iranian revolution multiple times but till now the government is able to control […]
Since the release of the first full length Disney movie in 1937, Snow White and the Seven Dwarfs, the studio released a lot of other classical movies much appreciated not only by children but also by teens and adults. Disney, which is often associated with fun, dream and happiness in people’s mind, is not that […]
Blogging According to Google dictionary a blog is “a personal website on which an individual records opinions, links to other sites, etc. on a regular basis”. Some of the top reasons motivating people to blog are: to express their opinions and thoughts, to market or promote something, to help people, to establish theirself as expert, […]
