A mix of motivation, strength and resilience. This is what I feel each and every time I watch Johnnie Walker’s 2014 #KeepWalkingLebanon campaign. What an inspiring campaign for all the Lebanese citizens! It’s the story of a flame rooted in the ground that keeps burning in the face of all the storms trying to take over the cedars land. […]
Johnsons Baby Middle East are running an interesting campaign entitled “The Grandparents Frame“. It’s based on the following insight: In the Middle East, a lot of people leave their country to live abroad but, grandparents usually stay home and thus, don’t really see their grandchildren growing. Of course today, with the technology advancements it’s less and less […]
Baileys recently launched its 2013 Christmas campaign. Agency BBH London called Benjamin Millepied, choreographer for Black Swan, and director Ringan Ledwidge to create a modern version of the famous ballet: The Nutcracker. A really nice art direction, dancers from the Royal Ballet of London and a great remix of Tchaikovsky will enchant you. Marketing wise, […]
To promote the new CR-V 1.6 Diesel, Honda decided they should focus on its efficient fuel consumption features. The car manufacturer claims it is making the impossible possible with their engine that uses less fuel for more driving miles. In their latest ad, they use the anamorphic technique to create visual illusions to make impossible […]
The JR Express 