Mea New Menu

My latest Middle East Airlines flight from Beirut to London turned out to be much more interesting than expected: The Lebanese airline just released a brand new design for their inflight menu! You may wonder why a new plane menu would make a flight more exciting. Well, MEA is maybe not the best airline in […]

BLAZE Bicycle Laserlight

Bicycles are a really nice transportation mode letting you enjoy your commute while staying fit. However, in addition to the fact that it is not the best option for bad weather days, cycling on the road can be quite dangerous. One of the main safety issues is low visibility specially at night. That’s why Emily Brooke […]

Porsche 911 50th anniversary

To celebrate the 50th anniversary of its famous 911 model, Porsche brought together the 7 generations of the car itself and created a symphony with the sound of their engines. Who wouldn’t enjoy listening to the “Happy Birthday” tune coming out of Porsche engines? I am sure car lovers and specially actual or previous owners […]

DomiCopter

After introducing live cams in one of their kitchen, Domino’s Pizza introduced the DomiCopter: A drone that brings the concept of deliveries to new heights. How useful is this? Is it faster? In which weather conditions? Will it be commercialized at some point in time? There are still many constraints that outbalance the potential benefits […]

Mini Make Up Feature

MINI Mexico decided to launch an awareness campaign targeting Mexican women to refrain them from applying make up while driving. They placed airbags behind soap dispensers in women’s restrooms and I let you imagine what happens when someone get in to put some make up. The idea is fun but may be extremely dangerous because […]

Shoulder Poke Volkswagen

You all know the classic shoulder poke joke, when you tap someone’s opposite shoulder and act as if it wasn’t you. Well, Volkswagen Spain used this joke to promote the efficiency of their Side Assist cars feature. The Side Assist feature consist of a flash light on the car’s side mirrors that blinks when you […]

Renault Va Va Voom

In their latest campaign for the Clio model, Renault UK decided to let test drivers live a sexy French experience in the UK: Unsuspecting guys and girls were invited by a salesman to test drive the new car and it all starts when they are asked to try the “Va Va Voom” button available on […]

Nissan Suggest An Arrest

Few days ago, Nissan Lebanon launched its latest campaign entitled “Suggest An Arrest”. On March 2nd 2013, the “Nissan Police” squad raided Uruguay street popular for its bars and nightlife activity to bust suspected drunk drivers. They randomly spotted suspects in bars, made them go through funny drinking tests (Dancing Gangnam style following a straight […]

Dodge Dart Ad

After the Volkswagen Polo Dad commercial, here is a new car ad for The JR Ad Selection. The new  Dodge Dart ad take you through its construction process  which is, I think, a quiet good idea (I don’t really like simple product-focused ads). What’s interesting in this ad is the storytelling style that reminds us […]