Yekaterinburg is the fourth biggest Russian city in terms of population and it has a very poor quality of roads. Citizens and local media often complain about road holes but it has never shown efficiency. Ura.ru a local website decided to push it further and got street art artists to paint the faces of the governor, the mayor and the vice mayor of the city on three different potholes. A campaign that turned out to be efficient, getting politicians to actually solve that issue.
After the Huggies TweetPee creation, the diapers brand just introduced its new belt to let fathers feel what it’s like to be pregnant. How does it work? The pregnant mom wears a belt equipped with sensors sending signals to another one worn by her husband. The dad’s belt will reproduce the exact same sensations. A […]
Leo Burnett just released their latest spot for the British Department for Transport’s: #PubLooShocker. Part of the THINK! campaign that fights drunk driving in the UK, this ad may look like a real prank but according to Metro (British Newspaper) the people you see in the video are actors. While you may think that this […]





