Chouchic.com

“CHOUCHIC.com offers high-end brands, exclusive customer care, and a modern shopping experience for members only, breaking the barrier between in-store retail and on-line shopping dedicated to the Middle East. The website combines discounted luxury items with the ultimate must haves from top international brands introduced daily for a limited time of one week only.” – Chouchi.com […]

Volkswagen Polo Dad Advertisement

While P&G celebrated mothers in its 2012 Olympic games ad, Volkswagen did the same for fathers. In its latest Polo advertisement, VW showed the great role of a dad to keep his children safe. Moms are emotional and Dads are tough. Polo. Small but tough.

Google April Fools Day

For those of you who didn’t read the post I wrote last year entitled Google on April Fool’s Day: Just for Fun or Marketing Strategy ? you must do so 🙂 Here are the two pranks Google prepared for April Fool’s Day 2012: . .

Twitter Profile Jad Rahme

If you want to publish an effective tweet you should set a limit of less than 140 characters and here is why. . What is an Effective Tweet? An effective tweet is one that would generate an engagement with your community (Getting retweeted and receiving replies etc.). In a ReTweet, a certain number of characters is […]

Crest Arabia Facebook Competition

Dear friends, Crest & Oral-B Arabia are actually running a competition on their Facebook page and I am part of it 🙂 The competition consists of uploading a video, image or text that has to do with “Spreading The Smile” and start collecting smiles/votes. (Prizes: Trip to NYC, Home Theater and iPad 2) When I […]

TheNewiPad

In its invitation it sent for its March 2012 conference, Apple said: “We have something you really need to see and touch”. As usual, they never announce what they are going to launch in their conferences and therefore the only thing i could do was trying to analyze this sentence and here is what I […]

Apple Countdown - 25th Billion App Store Download

For those who regularly read my blog posts, you already know that Apple is one of my “Love marks” and here is a post about their latest “promotion”. Since its creation,  Apple’s App store users downloaded more than 24.9 billion apps and now that it’s going to hit 25 billion downloads, Apple decided to give […]

Apple Mountain Lion Overview

Today, Apple announced its new PC operating system that will be available this summer: Mountain Lion (OS X 10.8). It is an implementation of their iOS (Apple’s operating system for iPhone, iPad and iPods) on Macs and the company makes it clear on their website: “Inspired by iPad. Re-Imagined for Mac”. After the launch of […]

"Legally", he can still abuse you

UPDATE: Video showing the highlights of the demonstration available right before the end of the article. We all know that women’s right is an important issue in the Arab world and although Lebanon is considered as more “liberal” comparing to other Arab countries (as I stated in my video report about Media censorship in Lebanon), […]

Alaa Wardi

I discovered few weeks ago on YouTube a great music artist: Alaa Wardi. This guy was born in Iran, raised in Saudi Arabia, studied music and sound engineering in Jordan and is actually living in Saudi Arabia so as you can see he spent most of his life in the Arab world. He is using […]