[UPDATE] 2013 is now over and PayPal is still not available in Lebanon. I contacted the company to get more info about that. You can check their reply at the end of this post. I precise again that in March 2013, PayPal said it will soon available in Lebanon and most probably by the end of […]
It all started with Heinken (Italy) in October 2009, when the famous beer company teamed with many girlfriends, bosses and professors to push their boyfriends, employees and students to watch a classic music concert on the night of the Champions League game opposing Real Madrid and AC Milan. It is only 15 minutes after the […]
The 7th edition of Ayam Beirut Al Cinema’iya (Cinema Days of Beirut), a film festival happening every two years, is taking place in 2013 from March 15th to 24th. Beirut DC, organizers of the event, offered The JR Express a press festival pass and thus the opportunity to know more about the 49 films being […]
Few days ago, Nissan Lebanon launched its latest campaign entitled “Suggest An Arrest”. On March 2nd 2013, the “Nissan Police” squad raided Uruguay street popular for its bars and nightlife activity to bust suspected drunk drivers. They randomly spotted suspects in bars, made them go through funny drinking tests (Dancing Gangnam style following a straight […]
“Missed Calls” have so many uses within the Lebanese community, and it is still used today on a smaller scale thanks to the availability of free instant messaging applications like Whatsapp, BBM and iMessage. In the latest Touch Lebanon campaign, the Lebanese telecom operator officially position “Missed Calls” as outdated by associating it with 192os […]
Khoury Home, one of the biggest retail store in Lebanon, launched its latest marketing campaign to promote their latest credit payment offer: They opted for the viral marketing advertisement. A video entitled “Mashkal at Khoury Home” (Arabic translation for “Fight”) was published today, February 6th, on YouTube. The plot-line is simple and reflects the local […]
I do post about music very rarely but I often write about Lebanese talents! Anthony Touma, a young Lebanese (Born in 1992) singer, is now part of the French version of the famous TV show The Voice. On February 2nd, he impressed the Jury with his great performance of Billie Jean, Michael Jackson’s song. Anthony […]
CREDITS TO: BEIRUT/NTSC It seems like the Buzz Energy Drink campaign was inspired by the Mello Yello “Smooth” ads… . . I know some of you may want to know which agency is behind the Buzz campaign: It seems that there are no agencies involved, the campaign was “created” by freelance creative director Nathalie Masri.
I was invited last Sunday to the opening of a new concept store for men in Beirut: Mr. M. Founded by my friend Mira Kassar, Mr. M is a 120 square meter store in Downtown Beirut “offering an exceptional retail experience and revitalizing the Beirut shopping scene, while presenting the best in men’s fashion, accessories, […]
Today, September 19th 2012, The JR Express celebrates its second anniversary ! During this second year, there were n major changes on The JR Express but I should say that the posts quality improved a lot in terms of writing, topics, multimedia etc. I would like to thank my regular readers and supporters who, through […]
The JR Express 